Design Stories

Contain This

Remember the days of taking a sandwich to school, only to find it's a soggy mess at lunchtime? The fillings had socked into the bread to create a strange blend of textures and taste? Well engineer and designer Will Archie felt your pain and came up with the definitive solution to soggy sandwich syndrome. The Perfect Sandwich container separates the bread from the fillings, until you're ready to combine and eat. A unique removable freezer pack keeps everything fresh.

Darby was brought on board in the early product design phase, developing the product branding for Perfect Sandwich, and the company branding for Contain This! We also developed the website, targeted at wholesalers and technology licensees.